In a way, graphic designers have an advantage. When going into a potential job market, we can prepare our portfolios to meet the needs of our future clients. How do we do that? Research. And lots of it!
Throughout my college experience, I have always fantasized where I am going to work after I graduate. Where will I live? California? New York City? I may have been dreaming, but now I need to solidify my options realistically to prepare my portfolio. During these first few weeks of the spring semester, I have been visiting graphic designer websites as well as making the frequent trip to Barnes and Noble. I am so determined to be proud of my portfolio and my presentation that it is almost all I think about. (I am also guilty of checking the AIGA job postings everyday…)
This may sound cliché, but reality is quickly approaching and it is picking up speed. I have been gathering my design pieces and wondering which ones will make the cut. It is crucial that my decisions illustrate what field I wish to go in as well as please the audience. My work ranges from Photoshop to Aftereffects. How do I want them to see me? What am I most proud of?
Luckily, my research has enabled to me to feel optimistic and grounded throughout this process. I have been reading two portfolio books, Designing a Digital Portfolio by Cynthia Baron and Building Design Portfolios by Sara Eisenman, that have been increasing my knowledge of what is expected of me. I look forward to reading what is next.
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